Tuesday, October 22, 2024

Primary Audience Research

These data are taken from a survey made by me with 20 responses.




 Forms response chart. Question title: What is your gender?. Number of responses: 20 responses.


The majority of my audience (70%) is male. And 30% is female. This question doesn’t contain any other gender types to increase consistency.


Forms response chart. Question title: What is your age group?. Number of responses: 20 responses.

The majority of the audience is 14 to 18 years old (teenagers), Two smaller follow up groups are 13 or lower (children) and 40 and over.

Forms response chart. Question title: What movie genre(s) do you usually watch?. Number of responses: 20 responses.

Top two genres watched by my audience are Science fiction and Fantasy. Followed up by Comedy and Action. Crime is placed third.

Forms response chart. Question title: What form of movies do you enjoy watching the most?. Number of responses: 20 responses.

Majority of the audience wanted to watch a live-action movie, which is expected. Though a substantial percentage of the audience likes animations. We can integrate animations into live action which can satisfy both sides.

Forms response chart. Question title: How do you usually watch movies?. Number of responses: 20 responses.

The majority of the audience usually use streaming services and cinema to access their films. Small percentage of the audience uses physical copies and source files which are factually rarer to find. The difference between Cinema goers and Streaming platforms users is small, streaming platforms wins out by 5%.

Forms response chart. Question title: If you picked streaming platforms, which streaming platform(s) do you use to access movies?. Number of responses: 9 responses.

The most popular streaming platform by far is Netflix. Peacock and Paramount+  have zero user. Other streaming platforms have their popularity equally distributed.

Forms response chart. Question title: How often do you watch movies? (not counting TV series or episodes). Number of responses: 20 responses.

The majority of the audience either watch movies 1 to 4 times a month (65%). There are people who watch films more, 20% of the audience watches movies often or very often.

Forms response chart. Question title: How often do you watch crime movies?. Number of responses: 20 responses.

30% of the audience watch crime movies regularly. 30% of them only watch crime movies on occasion. 40% of the audience doesn’t like crime movies or doesn’t watch crime movies. The majority of the audience are fond of crime movies at 60%.

Forms response chart. Question title: What type of crime do you expect to see in a crime movie?. Number of responses: 17 responses.


This result actually surprised me. It is expected to see murder being the top vote. Followed up by gangster movies which I did not expect and then serial murder. Other honorable mentions are theft, hijack and terrorism which barely made it to the top votes.




The last 3 questions are preference questions:

"What character tropes do you often expect in a crime movie?"
The most popular answer: "A smart, elegant, good looking officer/detective"


"What kind of narrative do you often expect in a crime movie?"
The most popular answer: "Detective versus a mysterious criminal"


"Can you name your favorite crime movie?"
The most popular answer: "Se7en"






No comments:

Post a Comment

QUESTION 3

 This question is done on google sites, link here: KNN - ENTERTAINMENT